The RequirementsTo be a good fit for this opportunity you should have:
- A bachelor's degree in English, Journalism, Communications or Marketing.
- Five to seven years of demonstrated professional writing, editing and marketing experience in employee benefits or member communications working in a corporate industry setting; preferably in the health care industry.
- A proven ability to write persuasive headlines, captions, and page descriptions.
- The skills to write in an appropriate tone and style for the intended audience, and an easy-to-read manner across all mediums.
- The ability to communicate effectively with others in writing as indicated by the needs of the audience.
- Effective time management and organizational skills and the ability to hit deadlines 100% of the time with minimal oversight.
- Proficiency in Microsoft Office applications, including Excel, Project, Word and PowerPoint.
- Familiarity with writing for both online and printed materials.
- A professional presence with strong interpersonal and communication skills.
Your core competencies should include:
- Active listening -- the ability to apply what other people are saying and asking questions as appropriate and to translate complex concepts into understandable language.
- Creativity, flexibility and the ability to learn on the fly.
- The ability to work both independently and as a team player and effectively interact with all levels of staff.
- Comfort with ambiguity.
- Strong attention to detail.
- Excellent problem solving and multi-tasking skills.
The RoleReporting to the Director of Member Communications, you will develop and write effective, educational, and informative member communications about the Plan benefits, programs and services available to our members. You'll be joining a newly formed team specializing in Member Communications where you will have the opportunity to help shape the creative vision of materials under the direction of the Director.
The majority of your time will be spent developing the member communication materials which include newsletters, information bulletins, booklets, brochures, flyers, press releases and other interpretive materials. Currently, most of the writing will be for printed materials, but you should be comfortable writing for the Web as well.
You will work closely with a variety of leaders and departments including Regulatory Affairs, Legal, Department of Public Welfare, Marketing, Communications, Design, and Web staff in an effort to develop clear and easily understood copy for members, -- from concept to completion. We'll look to you to gather the information and materials you need from these groups to develop copy for the materials. You will leverage your proven writing and editing skills to effectively develop communications in the form and level appropriate for the intended audience. The work you produce will be read by a national audience, so it not only needs to be easy to read and understand, but it should also clearly communicate and promote Plan benefits, programs, services, and other initiatives.
In addition to the duties outlined above you will also:
- Prepare drafts of member communications for review, and edit or revise material prepared by other writers or staff.
- Create and appropriately edit member communications materials by targeting key audiences with appropriate voice, style, and content.
- Work closely with other writers and marketing team members to ensure consistency in style, tone, and quality across all Plan benefits marketing and communications-related materials.
- Write creative, well-written content, headlines, page titles, etc. with Search Engine optimized text.
- Participate in the writing and design (including graphics and layout of documents) of newsletters, banners, presentations, and other related member communications as needed.
- Keep current with developments in communicating benefits, programs and services to Medicaid population, under the PPACA.
Why AMFCBest of both worlds -- AmeriHealth is an established and respected business with a history of success. At the same time we're enjoying "startup" energy as we expand our staff, systems, and processes to fit our growing size and scope. Plus, unlike the “one of many” corporate paradigm, at AmeriHealth your work will include important and highly visible government projects and your skill and talent will be noticed.
Professional development and career growth -- our organization strongly encourages professional development. In the short term you’ll have the opportunity to train with other incoming writers, and over time will be able to attend seminars and classes available to all employees. In the long term, growth equals opportunity and we strongly believe in career progression planning.
Award winning, high quality products -- AmeriHealth offers quality health care products and services designed specifically to meet the changing health care needs and high expectations of our customers. AmeriHealth HMO of New Jersey and Delaware's AmeriHealth HMO, for instance, have received the highest possible accreditation by the national leader in HMO quality evaluation. The National Committee for Quality Assurance has awarded both HMOs "Excellent" status for meeting its rigorous evaluation standards.
Expansion through visionary leadership -- Michael A. Rashid is the President and CEO of the AmeriHealth Mercy Family of Companies, a position he has held since January 2010. Under Mr. Rashid's leadership the company has embraced an ambitious strategy geared to building the reserves and infrastructure needed to achieve market leadership over the next five years. Rashid's Vision is that by 2015 AmeriHealth Mercy Family of Companies will be recognized as the national leader in developing healthcare solutions for the chronically ill and the underserved.
A special mission of care and focus -- Sister Renee Yann is Senior Vice President and Chief Mission Integration Officer for the AmeriHealth Mercy Family of Companies. She is responsible for mission integration across the Family of Companies, and for affirming and assisting the President and Chief Executive Officer and management team in their responsibility to understand, communicate, and implement the mission and values of the Sisters of Mercy. AmeriHealth will continue to support that mission.
- We help people get care, stay well, and build healthy communities.
- We have a special concern for those who are poor.
Keys to SuccessTo excel in this role, in addition to your developed writing and editing abilities, you should be a team player, expert active listener and a great communicator. You must be flexible, organized, and a fast learner who has the ability to quickly learn and understand the basics of the benefits, programs and services provided by our organization. There's a lot to learn very quickly, so you need high-energy, strong self-motivation and a results oriented attitude. This is a very deadline driven environment, so there are times when you will really need to roll-up your sleeves and get the work done. You’ll also need to be comfortable with critique and able to use it to shape revisions and improve your member communications materials.
The company as a whole is a tight-knit team who enjoy working together and share a strong belief in our mission -- to provide care for the poor, underserved and disadvantaged. We tend to be kind-hearted and collaborative, checking our egos at the door, but also fast moving and committed to an aggressive business plan. Change management is a recurring theme.
Those who thrive at AmeriHealth are flexible, adaptable, and able to juggle multiple and changing priorities. You should also be able to deal with ambiguity. Being on an exponential growth path, we often need to learn on the fly, shape our positions as we're in them and be creative enough to think outside the box. You can't be someone who becomes paralyzed when you encounter situations that aren't the norm or baffled if there is no procedure currently in place. To be a great fit for this role, you should see these challenges not as stumbling blocks, but as exciting opportunities for personal and professional growth.
About AMFCThe AmeriHealth Mercy Family of Companies (AMFC) is one of the nation's leaders in health care solutions for the underserved. AMFC operates in 12 states and serves more than four million Medicaid, Medicare and SCHIP members through its Medicaid managed care products, pharmaceutical benefit management services, behavioral health services and other administrative services. Headquartered in Philadelphia, AMFC is a mission-driven company with nearly 30 years of experience serving low-income and chronically ill populations. AMFC's core products include full-risk HMOs, management contracts, administrative services, pharmacy benefit management, care management services and behavioral health care management services.
AMFC owns and operates four full-risk Medicaid managed care plans: AmeriHealth Mercy Health Plan (Harrisburg, PA); Keystone Mercy Health Plan (Philadelphia, PA); LaCare (Baton Rouge, LA); and Select Health, Inc. (Charleston, SC). Our extensive experience with Medicaid TANF and SSI populations makes us a leader in voluntary and mandatory Medicaid markets.
Our service is built on these values:
- Care of the Poor